Best Practices

Recently, a Fortune 500 company took part in the ecowise program. Pitney Bowes experts identified a 47 percent reduction in mail piece carbon emissions from 871g to 406g in addition to cost-saving process changes. Key areas of identified change included:

• White Space Management on the application
• TransPromo initiative to reduce inserts and personalize customer communications
• Reduce paper poundage to lower costs, reduced transport of materials
• Address software programs to reduce undeliverable mail
• BRE Suppression to lower mail piece weight, inventory costs and postage

Environmentally Responsible Mailstream Optimization

The Environmental Impact of Mail: A Baseline

The Truth About Green: Survey Results Highlight How Mailers Can Protect the Environment—and Their Industry