Effectively deliver healthcare communications to your members and prospects
From health insurance, Medicare Part D welcome kits and EOBs to full-blown member marketing campaigns, our healthcare customer communications management can help you achieve a healthier bottom line. We make it easy for you to create highly targeted, sophisticated and compelling communications packages that help you achieve regulatory compliance. We reduce the cost, effort and risk associated with the design, production and delivery of Center for Medicare and Medicaid Services (CMS) and state regulated communications.
With our advanced "best prospect profile" marketing analytics, you can confidently identify members according to their needs and interests based on highly segmented intelligence. This enables you to create powerful custom communications that speak to their immediate needs for more positive results. Our solutions enable you to:
- Create highly personalized, timely and appropriate, communications delivered to your customer in the way they want to receive it: Web, text, email, mail
- Deliver information reliably, on time, at any volume, with less cost and complexity
- Increase customer response rate and eliminate "intrusive" marketing.
- Improve compliance and reduce the cost to create complex communications like Welcome Kits and Annual Notices of Change
- Simplify the process to create, manage and produce letters, notices and statements
- Create powerful health marketing communications that help to establish positive member behaviors
- Help your brokers and agents grow your business while ensuring brand consistency by utilizing our best-in-class marketing and communications management web portal
Print Outsourcing. Lower costs through variable and on-demand print
We take the complexity out of your most challenging communications to help you design and deliver targeted print and digital communications. Improve the quality, timeliness and effectiveness of your marketing communications. We handle all your end-to-end printing needs expertly, cost effectively, in real time, with complete transparency. With savings up to 50%, our solution:
- Simplifies complex print specifications, workflow, and procurement processes
- Reduces unique templates
- Gives visibility into spending
- Enhances member experience with targeted communications
We support the healthcare industry in its postal management and return mail to positively impact customer relationships and bottom line profit. A certified workshare partner of the USPS®, we process more than 14 billion pieces of mail annually and have connections with the largest U.S. mailers, helping you to optimize postage discounts while increasing mailsteam efficiency. We help you gain visibility into your mailings for maximum postage discount. We improve operational efficiencies with our unique address cleansing and maintenance tools. We automate and centralize return mail management to reduce the total cost of undeliverable mail and reconnect you with customers by updating 60 – 80% of undeliverable addresses.